In 2017 BSAC rolled out a revitalised brand as part of its strategic plan to 2020.
The new brand and look was underpinned by the research and development behind BSAC’s five-year strategy, which has the focus of making diving more relevant and accessible to all.

Background on the brand and logo
SCUBA magazine explores the story behind the new look and what it means for clubs and members in 'A brand new look for BSAC' article.
Download BSAC logo and brand guidelines
- Download BSAC logo and usage guidance
Download BSAC’s logo for use on your club's marketing materials and website. Please select the appropriate format from the zip file.
- BSAC brand quick reference guidance
Download BSAC brand 'At a glance' guide - BSAC PowerPoint template available - email us to request a copy. (Great for giving presentations at club nights and events.)

Check out BSAC's marketing materials for clubs and centres
Posters, banners and leaflets can work well to raise your profile and get potential new members through the door…read more.